Umiya Mobile Ltd

BSE: 544464

₹ 81.7+4.74%refreshed 26 Oct, 03:30 pm ISTMarket cap: ₹ 116 crWebsite: www.umiyamobile.com/Updated: 24 Oct 2026

About

Umiya Mobile Ltd is a mobile phone and electronics retailer. It sells through owned stores and a franchise-style retail outlet model, to retail (B2C) and business (B2B) buyers. As of FY26 it ran 30 owned stores and 371 retail outlets across Gujarat, Maharashtra, Madhya Pradesh and Diu. Its FY26 revenue was 836.1 (Rs Cr).^[1][2]

Product mix

Mobiles brought in ₹80,761 lakh in FY26, 96.59% of revenue, up from ₹53,116 lakh in FY25.^[1]
Laptops, home appliances and accessories were each a small share of revenue in FY25, when mobiles made up about 94.8%.^[3]

Sales channels

The retail outlet (franchise) model brought in ₹39,772 lakh in FY26, about 47.6% of revenue, up from ₹24,849 lakh in FY25. That is up from about 22% of revenue in FY23.^[1][3]

Store network

There were 30 owned stores and 371 retail outlets in FY26, up from 25 owned stores and 243 retail outlets (268 in total) in Q2 FY26.^[1][3]
In FY26 the stores covered 81 cities in Gujarat, 48 in Maharashtra, 25 in Madhya Pradesh and 1 in Diu. In Q2 FY26 they covered 26 cities in Gujarat and 14 in Maharashtra.^[1][3]

Key operating numbers

Management stated an average bill value of ₹23,500, a conversion rate of 91.9% and repeat clientele of 89.10% (Q4 FY26 call).^[1]
The average selling price of mobiles was given as ₹25,000-30,000 on the Q4 FY26 call, against ₹23,000-24,000 on the Q2 FY26 call.^[1][3]
Management stated a store payback period of 6-12 months and inventory holding of 15-30 days (Q4 FY26 call).^[1]

Plans and expansion

The company began expanding into Madhya Pradesh in 2026 and had reached 25 cities there by FY26.^[1]
It plans to grow its dealer network into Tier 2 and Tier 3 towns, citing the shift to organised retail after GST (Q4 FY26 call).^[1]
It plans to sell more than smartphones: accessories, smart TVs, home appliances and electronics (Q4 FY26 call).^[1]
Management said it plans to repay loans to lower its debt-equity ratio (Q4 FY26 call).^[1]

Market Cap

₹116 Cr

High / Low

₹121 / 42

Stock P/E

12.1

Price / Book

0.0

Book Value

₹34

EPS

₹6.5

No. of Shares

1.42 Cr

ROCE

13.4%

ROE

19.0%

OPM

1.6%

Debt / Equity

1.20

Sales

₹836 Cr

Net Profit

₹9 Cr

Promoter holding

73.8%

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